Souvenir Postcards > Souvenir Postcards
Postcards grew in popularity throughout the twentieth century as affordable souvenirs of sites and attractions. The Souvenir Postcard Collection in Avery Classics consists of nearly 2,600 booklets containing postcard sets folded accordion-style into their covers. These postcards depict cities, parks, landmarks and other destinations across the United States such as universities and military bases. The collection's scope illustrates the rapid growth the country experienced mid-century as the rise of the automotive industry and an expanding road infrastructure connected developing towns and cities.
Accessing the Souvenir Postcard Collection
At this time, there is no item-level inventory for this collection. The collection is arranged alphabetically by city, region, or name of place. To consult materials from this collection, there is a collection-level CLIO record and corresponding call number (Avery Classics AA707 C68) that patrons can refer to when making a research appointment. When requesting the material, all potential locations of interest should be included.

Cover of New York City souvenir postcard booklet featuring Rockefeller Center and Radio City.
Manhattan Post Card Publishing Co., In., New York by night.

New York souvenir booklet with accordian-style postcards pulled out featuring (from left to right) Municipal Building and City Hall, Woolworth Building, Trinity Church and Skyscrapers, Statue of Liberty, Times Square Building, Rockefeller Center, Chrysler Building and Empire State Building.
Manhattan Post Card Publishing Co., In., New York by night.

Cover of early souvenir booklet from Detroit, Michigan featuring the Detroit Post Office.
Souvenir folder of Detroit, Mich. (c. 1913).

Cover of a late 20th century souvenir booklet from Seattle, Washington featuring Downtown Seattle and Space Needle.
C.P. Johnston Company, Seattl,e Washington.

Cover of a souvenir booklet featuring a birds eye view of the 'Largest Ghost City in America', Jerome, Arizona.
Dexter Press, Inc., Jerome Arizona: largest ghost city in America.

Back cover of a souvenir booklet featuring a photo of an abandoned copper mining camp in Jerome, Arizona.
Dexter Press, Inc., Jerome Arizona: largest ghost city in America.